PrestaShop is one of the most popular open-source eCommerce platforms in 2025. Merchants can use it to build their online store and website to sell products and services without extensive programming knowledge. While PrestaShop offers a comprehensive solution for building intuitive eCommerce stores from the ground up, you can add advanced functionalities with add-on modules. In this article, we handpicked the five best PrestaShop modules for eCommerce in 2025.
PrestaShop has an elaborate selection of customizable modules and add-ons to take your website, store, and branding to the next level. However, it’s easy to get confused with all the options, especially if you’re an amateur. Therefore, we shortlisted the most essential add-ons that you will need to extend the capability of your PrestaShop store. So, let’s dive straight into the details.
What is PrestaShop?
PrestaShop is a free, open-source e-commerce platform designed for building online stores. Known for its flexibility, it offers a wide range of customizable features and over 3,000 paid and free eCommerce themes for users to create unique storefronts. With strong catalog management, product handling, and order management tools, PrestaShop helps businesses of all sizes manage sales efficiently.
It also integrates with third-party services like Amazon, eBay, and QuickBooks, making it a powerful tool for scaling operations. However, customization often requires developer expertise, and additional modules can be costly. Having said that, the overall cost of running a PrestaShop store is pretty similar to WooCommerce and Shopify, when you consider the overhead expenses for Shopify or WooCommerce hosting. This makes PrestaShop one of the best Shopify alternatives on the market.
What are PrestaShop Modules?
PrestaShop modules are add-ons that enhance and extend the functionality of an online store built on the platform. These modules serve various purposes, including payment processing, SEO, shipping, customer engagement, and more. With over 3,000 available modules, PrestaShop enables merchants to customize their stores based on specific business requirements.
Some modules are free, while others require a one-time purchase, and their prices can vary widely depending on complexity. Although they provide flexibility, using multiple modules may slow down the site if not managed properly. Therefore, you must leverage the top eCommerce optimization strategies to improve SERP rankings, conversion, and sales.
5 Best PrestaShop Modules for eCommerce Compared
Here are the five best PrestaShop modules for eCommerce stores in 2025. We highlighted the key features, pros, and cons to help you choose the ones most suited to your business.
PrestaShop Metrics
This free module connects with Google Analytics, providing detailed data on traffic, sales, and customer behavior. It centralizes KPIs in a single dashboard, helping merchants optimize store performance through real-time analytics. PrestaShop Metrics also works flawlessly with all popular managed dedicated hosting plans.
Key Features
- Real-time analytics: Track key store performance metrics, like traffic and sales, in real-time.
- Google Analytics integration: Seamlessly integrates with Google Analytics for detailed insights.
- Centralized dashboard: All KPIs are displayed in an intuitive dashboard for easy monitoring.
Pros
- Real-time data helps monitor store performance instantly
- Integration with Google Analytics provides detailed, actionable insights
- Easy-to-use dashboard simplifies performance tracking for non-technical users
Cons
- Limited customization options for advanced users seeking deeper data analysis
Abandoned Cart Reminder 5-in-1
This tool helps recover lost sales by using five methods (Email, Popup, Sticky Bar, Browser Notification, and Browser Tab Notification) to re-engage customers who left without purchasing. It can increase conversions by up to 15%, helping boost revenue.
Key Features
- Automated reminders: Sends reminders via emails, popups, and browser notifications.
- Customizable templates: Fully customizable reminders to fit the store’s branding.
- Incentive integration: Offers discounts and incentives to recover abandoned carts
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Pros
- Increases sales by automating cart recovery
- Supports multiple reminder strategies like email, popup, and browser notifications
- Highly customizable templates for personalized communication
Cons
- This may lead to email fatigue for customers if reminders are sent too frequently
Advanced SEO Expert
This PrestaShop module improves search engine visibility, making it easier for potential customers to find your store. If you are looking for all-in-one PrestaShop extensions for automating internal linking, redirections, and meta tags for optimal indexing, Advanced SEO Expert provides the ideal solution.
Key Features
- Automated SEO optimization: Automatically generates meta tags, descriptions, and keywords.
- Custom URLs: Creates unique, SEO-friendly URLs for products and categories.
- Social media integration: Improves store visibility through Facebook and Twitter integration
Pros
- Automates SEO, making it easy to optimize product listings
- Custom URLs boost search engine rankings
- Supports social media integration, enhancing visibility
Cons
- Can be expensive for small businesses with limited budgets
PayPal Official
This PrestaShop module simplifies payments, allowing customers to use PayPal and PayPal Pay Later options securely. It integrates seamlessly with PrestaShop, ensuring a smooth checkout experience. Better yet, the module is completely free to use.
Key Features
- Simple checkout: Allows customers to pay with PayPal, enhancing ease of use.
- Global reach: Accepts payments from across the world with robust security.
- Seller Protection: Provides financial security for merchants through PayPal’s protection policies.
Pros
- Simplifies payment processing by offering a widely used platform
- Global acceptance enhances the store’s reach
- Provides security through PayPal’s Seller Protection
Cons
- Transaction fees may be high for smaller merchants, affecting profitability
Sales Reports Pro
This PrestaShop extension provides in-depth sales reports, tracking orders, revenue, and customer activity. It offers custom filters and detailed insights, enabling better business decisions. The module can handle all your business accounting needs, from reports on sales to store credits and everything in between.
Key Features
- Comprehensive sales reports: Offers detailed analysis of orders and revenue.
- Custom filters: Enables sorting by date, product, or customer for more targeted insights.
- Data export: Allows exporting of reports in CSV or PDF formats for easy sharing
Pros
- Offers detailed and customizable sales reports
- Provides data export functionality in various formats for sharing
- Advanced filtering options for in-depth sales analysis
Cons
- Complex reports may be overwhelming for beginners without advanced reporting skills
Conclusion
PrestaShop modules offer significant benefits for enhancing your eCommerce store’s functionality and performance. They provide additional tools to supercharge your online store and website hosted on the platform. Choosing the right modules can transform your PrestaShop store into a more efficient, user-friendly, and profitable platform.
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FAQ
What is a PrestaShop module?
A PrestaShop module is an add-on that enhances the functionality of your store, offering specific features like payments, SEO, customer engagement, etc.
Why do I need PrestaShop Modules?
PrestaShop modules expand your store’s capabilities, allowing you to customize functions like payments, marketing, and SEO, improving user experience.
Is PrestaShop better than WooCommerce?
PrestaShop offers more customization and scalability for larger stores, while WooCommerce integrates seamlessly with WordPress for simpler setups.
What is the best PrestaShop alternative?
Magento is often considered the best alternative due to its extensive features and scalability for larger eCommerce operations.
Are PrestaShop modules free?
While PrestaShop offers some free modules, many advanced ones require payment, especially for premium features or support.
How do I add modules to PrestaShop?
You can add modules from the PrestaShop Addons Marketplace by downloading and installing them via the Module Manager in your store’s backend.
Is PrestaShop still relevant in 2025?
Yes, PrestaShop remains relevant, continuously updating its features to support modern eCommerce needs and offering extensive customization.
