Top 5 WordPress Popup Plugins You Should Use in 2024

Installing WordPress popup plugins on business websites can improve conversion rates and streamline your email list-building efforts. But picking the right tool from hundreds of available popup WordPress plugins is no easy feat. So, in this article, we handpicked the best WordPress popup plugins to help you make up your mind.

The best paid and free WordPress popup plugins are easy to use, offer tons of essential features, and do not hamper the user experience. Let’s delve deeper into their key features and explore their pros and cons so you can make an informed decision.

What Factors Should You Consider Before Picking a WordPress Popup Plugin?

The best WordPress popup plugins share several features and functionalities. Here is a list of factors to consider before installing an extension.

Ease of Use

Look for a popup plugin that is easy to use. The best extensions have a user-friendly interface and come with a drag-and-drop builder for front-end editing.

Customization

Make sure your shortlisted plugin offers enough customization options to match your brand’s theme.

Integrations

Consider installing a popup plugin that is compatible with popular WordPress responsive themes, third-party plugins, and the best managed WP hosting plans.

Pricing

Compare the pricing of each plugin to ensure it fits your budget and offers more bang for your buck.

The 5 Best WordPress Popup Plugins Compared

Now that you are familiar with the factors to consider before picking a popup plugin for your website, let’s compare the five best WordPress popup plugins to help you get started.

Sender

Sender is an excellent tool for creating branded popups and forms for lead generation. You can design custom forms and popups using premade templates without writing a single line of code.

Key Features

1. User-friendly Interface: Sender has a user-friendly interface with clear instructions, simplifying usability even for amateurs.
2. Fully Customizable: From personalizing popup frequency to changing the layout, font, and colors, Sender’s popup builder offers a complete range of customization.
3. Global Compatibility: You can combine Sender with WordPress live chat plugins or booking plugins for added functionalities.

Pros

• You can build unlimited forms and popups using the free plan
• The plugin comes with a wide range of pre-made templates
• You can use the visual builder to customize the popup as per your requirements

Cons

• Free users cannot remove the “Made with Sender” branding

OptinMonster

OptinMonster is one of the best WordPress popup plugins in 2024. It comes with a built-in conversion toolkit with multiple pop-up form types that help generate leads faster. The tool is also compatible with all affordable VPS hosting plans.

Key Features

1. Easy Setup: You can easily install and customize the plugin to match your website’s design and layout.
2. Drag-and-Drop Builder: Quickly create stunning popups without technical know-how using the frontend editor.
3. Easy A/B Testing: Make data-driven decisions to optimize lead generation efforts with built-in A/B testing capabilities.

Pros

• You can create advanced targeted campaigns influencing users to interact with the popups
• The plugin supports dynamic smart content with the help of smart tags
• You get multiple triggering options including scroll trigger and inactivity sensor

Cons

• Basic and Plus plan users must deal live with the forced OptinMonster branding

TrustPulse

TrustPulse is an all-in-one marketing solution for small and large businesses. The intuitive popup plugin helps you increase the conversion rate of your campaigns. You can easily monitor and customize the plugin from the WP admin panel.

Key Features

1. Flexible Design: The tool is completely customizable right out of the box. You can personalize the plugin to match your website’s theme and design.
2. Frontend Editor: TrustPulse offers an intuitive drag-and-drop builder that allows you to customize the plugin without writing a single line of code.
3. Smart Targeting: You can use the plugin to display social proof to the right people at the right time.

Pros

• You can easily run multiple FOMO campaigns simultaneously
• Choose from multiple premade popup templates
• The plugin is compatible with all popular third-party extensions, including performance plugins, SEO extensions, and more.

Cons

• The free plan provides limited monthly sessions

IceGram

IceGram Collect is one of the best WordPress popup plugins for amateur web developers. The extension is easy to set up, offers several intuitive features, and helps business owners generate leads and grow traffic sustainably.

Key Features

1. Premade Forms: Create interactive forms within minutes using the premade templates. No developer skills are necessary!
2. Fight Spambots: The plugin prevents Captcha, honeypots, and fake submissions, ensuring your leads are 100% verifiable.
3. Automate Workflows: IceGram Collect relays form submission data onto your preferred devices with a simple webhook.

Pros

• You can create responsive popups and forms using this plugin
• The plugin comes with a free headline generator
• You don’t have to deal with forced IceGram branding

Cons

• The stock templates are a bit old-fashioned

Ninja Popups

This excellent WordPress popup plugin offers various integrations, premade themes, and customization options. The tool is easy to use and the designs are optimized for SEO, graphics workloads, and quicker page load times.

Key Features

1. Responsive Themes: The built-in themes work flawlessly on all devices, including smartphones, tablets, and desktops.
2. Easy to Customize: You can customize the popup to match your website’s theme without writing a single line of code.
3. A/B Testing: Track the effectiveness of your popup campaigns from a unified dashboard and optimize your marketing efforts to better suit user demands.

Pros

• The plugin offers social media integrations
• It is translation-ready right out of the box
• You can create unlimited forms and popups

Cons

• You cannot create after post optin forms

Conclusion

That concludes our list of the best WordPress popup plugins that you can use in 2024. With the right tool, you can create and manage popup campaigns without a hitch. Whether you own a small business or an eCommerce store, paid and free WordPress popup plugins can help you reach your campaign goals.