How to use headings correctly for your website?

Headings are always helpful for the users and search engines in the reading and understanding of the text. For example, the headings can work as a signpost for the one who will read and eventually, it will make it relaxed for them to conclude what a post or that page is all about. Headings are also considered helpful in defining which parts of your content are important, and it also shows how one part of your content is interconnected with another part. This article will guide you about how to use the headings on your website correctly. If your headings are brief enough, it would ultimately generate traffic, and eventually, your website would be ranked organically. Following are the effective methods:

How to use headings correctly for your website?

Headings are always helpful for the users and search engines in the reading and understanding of the text. For example, the headings can work as a signpost for the one who will read and eventually, it will make it relaxed for them to conclude what a post or that page is all about. Headings are also considered helpful in defining which parts of your content are important, and it also shows how one part of your content is interconnected with another part. This article will guide you about how to use the headings on your website correctly. If your headings are brief enough, it would ultimately generate traffic, and eventually, your website would be ranked organically. Following are the effective methods:

  • The structure of your heading for the website should be well.
  • Your content's worth should follow the top-down strategy with respect to <h1> to <h6>.
  • Try to use the key phrase in your heading.
  • The font size of the title header should be significant as compared to other headers.

To maintain your website’s heading structure, always try to case the headings according to their rank or level. For any website, the most important heading always has the rank 1 (<h1>), and the least important heading has always been put into rank 6 (<h6>). An important point here is that the headings with an equal or higher rank always start a new section, and the headings with the lower rank always start the new sub-sections, which are part of the higher-ranked section. Skipping the heading ranks could be confusing and always should be avoided where it could be possible: try to make sure that a <h2> heading is not be followed directly by a <h4> heading, for example. It is okay to skip the ranks whenever closing the subsections. For instance, a <h2> beginning a new section can follow an <h4> as it closes the previous section.

Another important factor to use the website heading correctly is key phrases. The words that we use on the web pages to help the customers find any website are known as keywords. So, the question here is that what is a key phrase? The answer to the question is that keywords make up the key phrases, and key phrases are also known as key terms. A key phrase always consists of two or more than two keywords – undoubtedly, 50% of the online searches use more than four keywords in any query. Longer terms are also known as long-tail key phrases, and these types of key phrases will contain up to 10 keywords. Website owners give a page or post intention using a key phrase – by doing this, and they target a search query. The key phrase is used in the URL, the title and through the content. This exercise is a portion of an organic search engine optimization. On a website, short and high competition key phrases, for example, ‘biking’, are unlikely to improve the ranking position on any search engine just because there are so many other websites battling for that same word.

Another important thing while doing the SEO of your website is the heading font and the font size. The size of the font should be large so that it becomes visible and understandable to everyone. As large as the font, it would make your website user friendly, and it would ultimately generate traffic to your website. You can make your font size smaller or larger by opening the device setting. After that, you can tap accessibility > font size then uses the slider to choose the desired font size. The headings' size should be according to the content's worth with respect to <h1> to <h6>.

Headers help make your content more accessible for the traffic to understand and digest the writings. The H1 header is very helpful in drawing the attention of the user and announces the page contents. It is considered most important because it is both the largest text on the page and its content title.

You can also use the H2 header text for the subheadings of your webpage. In any blog post, the H1 header would be your title for the blog, and the H2 tag would separate the multiple types of sections. The headers from H3-H6 are hardly used, just because they are of a minor or smaller size. However, the headers from H3-H6 can be helpful in improving the organization of the long-form content, for example, eBooks, eLibraries, case studies, and the table of contents.

All the above-discussed points are very helpful in making the correct use of your website's headings. Your website headers' structure should be well enough as it would make your website visibility easier. More people will come to your website, which would ultimately help in your website's organic ranking. The well-managed size of the font for the header and subheaders would fulfil the user’s intent, and if the user’s intent were fulfilled, then the website would ultimately be ranked in SEO. So always try to use the larger font for the worthiest key phrases in H1 and subheadings in H2 and other data in H3-H6.   

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